2008 is upon us and our greatest hopes and dreams are becoming manifest.  Beginning later this week, you will see the first portions of our 2008 ad campaign that we have dubbed Sacre Bleu Moment...

... to promote European wines on a global front is currently being planned by the European Agriculture Commissioner Mariann Fischer Boel. She says she will present the campaign to EU member states in early July...

Australian giant Hardys has just embarked on a £12m advertising campaign in the UK – the biggest ever for a wine brand...

Pernod Ricard’s Malibu-Kahlua unit has unveiled “Get Your Island On,” a new global advertising campaign for its Malibu rum brand. Inspired by the brand’s Caribbean heritage, the campaign made its U.S. debut on December 24 with two television spots on networks such as Comedy Central, USA and Spike. Created by Droga 5 and Publicis, the “Get Your Island On” ad push will expand to print, radio, out...

Diageo-owned Smirnoff is launching its national “Signature” ad campaign this month, the company said. The campaign will include in-theatre advertising, an interactive Smirnoff Russian heritage game through Yahoo.com and the Smirnoff Experience in Moscow on September 29. The Moscow Experience is the first of four landmark cities explored by The Smirnoff Ten, consumers from around the globe who...

It's a part of their new TV and print advertising campaign. The TV spots are promoting Beringer's ... - one of the world's largest ad agencies - and its San Francisco-based Hal Riney boutique agency ... the paper label," with the time-intensive creation process for the ad mirroring that of the wine. I haven't seen the ad on television yet, but I did find it online: I think the ad is beautifully...

It’s a part of their new TV and print advertising campaign. The TV spots are promoting Beringer ... Groupe - one of the world’s largest ad agencies - and its San Francisco-based Hal Riney boutique agency ... the paper label,” with the time-intensive creation process for the ad mirroring that of the wine. I think the ad is beautifully done. Obviously, they’re targeting a certain demographic and running...

Grey Goose vodka is receiving its first major ad push since going to the Bacardi Ltd. portfolio in 2004...

Pernod Ricard’s Chivas Brothers unit has launched a new €40 million ($57m) global advertising campaign for Ballantine’s, its top-selling Scotch brand. The new campaign, titled “Leave an Impression,” comes four months after Chivas Brothers launched an ambitious advertising campaign for Beefeater gin (which it handles along with Pernod’s Scotch portfolio). The new campaign will kick off in several...

Kahlúa is introducing a new global advertising campaign featuring the kings and queens of the brand ... ” campaign, developed by Publicis New York, launches in television, print and out-of-home with a 46 ... , the campaign will also run in additional countries, including Japan, Denmark, Sweden and Finland. To read more about the new campaign, click here...